LIFT - An Uncommon Approach To Charitable Giving

LIFT - Life is Full of Transformation
Writing a check is common. At Solera, we do more. We weave giving into our everyday lives and contribute with uncommon passion, initiative, and accountability for results.
LIFT defines us. It starts from the top and is built on passionate, 90/10 accountability for output (lifting someone or a cause) versus the passive act of writing checks for favored causes. LIFT is embedded in our culture and our lives. For Solera associates around the world, giving is both spontaneous and integrated into our business operations.
Lifting Our Communities Globally
The 80 of our LIFT initiatives is aimed at three causes globally: Children & Education, Wounded Warriors and Wildlife Conservation. LIFT is the crystallization of spontaneous actions by our Founder, Chairman & CEO, Tony Aquila, which quickly gained traction across the company. It started with our founder, Chairman & CEO making the largest ever cash donation of $50,000 matched by another $50,000 from Solera to I-Car in Sept 2010 and is now an organization wide movement. A vivid example of the companywide enthusiasm is the leadership meeting in late 2011in Jackson Hole, Wyoming. Over one weekend, 100 senior executives working in alpha teams used their brains, brawn and less than $2,000 in seed capital to raise nearly $50,000 for the local Teton County School District.
An Uncommon Commitment
Following the Jackson Hole success, Tony Aquila decided to forgo holiday gifting and instead donated $50,000 to children throughout the world, via the global 'Save the Children' organization. LIFT is all about building on each other’s actions. We believe every action that gives back inspires others to lift up their communities – Solera’s LIFT becomes a force-multiplier.
Our LIFT involvement has spanned the globe including giving to wildlife preservation and child care in South Africa, youth activities in Germany, veteran rehabilitation and family assistance in the United States, disaster relief in Japan, and more.
This page will be regularly updated with snapshots of LIFT moments as they occur throughout the global Solera organization. We’d also love to hear how you incorporate the LIFT principle into your own lives – please feel free to discuss and share ideas below.
"We do not weave the web of life,
we are merely a strand in it.
Whatever we do to the web,
we do to ourselves."
~Chief Seattle
Jackson Daily News
I-CAR Education Foundation

